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Our Vision
No emergency vehicle manufacturer has felt the rush, shared the dedication, tasted the fear, and gloried in the heroics of emergency personnel more than American LaFrance. And that powerful empathy is how we deliver products and services that breed unwavering confidence in the people who save lives and livelihoods.
Our Values
- Pride in a Strong Heritage
- Distinctive Quality
- Driven to Win with a Can-do Attitude
- Integrity and Accountability
- Smart Processes Performed by Exceptional People
- Value Propositions at World-Class Cost Positions
Our Aspirations
- To lead the industry in providing the equipment that helps people save lives
- To know that our customers can rely on us to get the job done
- To continually improve our products, services, and processes
Our Philosophy for Success
Just as we build our apparatus on a strong foundation of solid design, engineering, and construction, we build our success as a company on a strong foundation of solid business principles:
- Accountability
- Acknowledgement
- Environment for Success
- Empowerment
- Smart Process
- Strong Leadership
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